KeptLabs Website Privacy Policy

1. Data We Collect

• Contact information submitted through forms
• When you book a demo: which ad or link brought you to our website (its tracking tags and Meta's click id) and the first page you landed on
• Website analytics (anonymous usage data)
• Email interactions (opens, replies)
• When you sign in to the app: the time, IP address, approximate location and device, kept for security

We do not sell your personal data.

2. How We Use Data

• Respond to inquiries
• Improve website performance & content
• Measure which of our Meta ads lead to demo bookings (see Data Sharing below)
• Send marketing emails (you may opt-out anytime)

3. Data Sharing

We may share limited data with service providers such as:

• Analytics tools
• Resend (email delivery)

They may only process data on our behalf - never for their own purposes.

When Meta advertising cookies are on, we also share data with Meta Platforms (Facebook and Instagram ads): the pages you visit on our website, and when you book a demo, that booking with your email address and name in hashed form, your IP address and browser. Meta uses it to measure our ads and may also use it under its own privacy policy. In the EU, the EEA, the UK and Switzerland they are on only if you accept; elsewhere they are on unless you turn them off with "Cookie settings" at the bottom of any page, or your browser sends a Global Privacy Control signal. See our Cookies Policy.

4. Your Rights

You may request:

• Access to your data
• Correction or deletion
• Opt-out from marketing communications

Contact: privacy@keptlabs.com

5. Security

We use industry-standard security to protect personal information.

6. Updates

We may update this policy periodically.